There are a couple of main success tales within the rise of cellular video games that everyone is aware of however few nonetheless play – a minimum of within the numbers they as soon as did. Sweet Crush is one, Hearthstone is one other. Nonetheless, neither fairly holds a candle to Offended Birds – an app retailer tour de pressure that after reined so supreme that it spawned a worldwide film and merchandise explosion of epic proportions.
Now Sega hopes to revitalise its fortunes and convey the unending battle twixt fowl and pig again to public consciousness by shopping for developer and writer Rovio. A $775 million deal to amass the Finnish studio has been agreed because the Japanese gaming large seems to be to develop its operations.
After all, Rovio is about extra than simply Offended Birds, however you may be hard-pressed to call one among its handful of different titles. So, can Sega revitalise curiosity within the feathered firebrands? The reply is, it may not should.
Offended Birds on console and PC
One confirmed space it desires Rovio to develop into is console and PC gaming. Whereas it has labored with Activison up to now, to deliver Offended Birds to Xbox, PlayStation and Nintendo gadgets, it hasn’t acquired a prolonged monitor historical past within the discipline. It is one thing Sega desires to rectify: “Rovio is aiming to develop its platform outdoors of cellular gaming, and Sega will actively look to assist this course of by way of its capabilities,” it says.
The corporate additionally desires its newfound acquisition to change consideration to the huge catalogue of Sega properties – to show them into extra viable cellular choices: “Via the acquisition, [Sega] goals to take-in Rovio’s live-operated cellular sport growth capabilities and experience in cellular sport operation, to speed up the event of mobile-compatible and multi-platform-supported model of Sega’s current sport IP,” it continues in its assertion of intent. And that is the place the near a billion bucks makes most sense.
Anticipate extra Sega video games on cellular
The Rovio workforce is undoubtedly gifted and greater than able to turning a easy thought right into a triple-A cellular app. Sega additionally has a monitor file in profitable telephone video games, however they’ve largely been conversions and variations of current titles – Soccer Supervisor Contact, Golden Axe, the Sonic platformers and racers. There’s nice alternative to supply unique cellular experiences starring the blue hedgehog and friends, for instance.
And what of Offended Birds itself? Can this deal get us again to the small display to launch Crimson and his pals as soon as extra? Nicely, time will inform. It would want a crossover or collaboration to get us all enjoying once more, however a minimum of beneath the Sega umbrella, that is a possibility that Rovio may not have had at its fingertips earlier than.